Cheez It

Cheez It is an American cracker brand owned by Kellogg Company, known for its distinctive square-shaped cheese crackers. The brand has become one of the most recognisable cheese cracker makers in North America and is increasingly popular with UK snack enthusiasts looking for a different take on traditional crisps.Cheez It produces baked cheese crackers made with real cheese, offering a crispy texture and savoury flavour profile. The brand offers various flavour varieties including original cheddar, jalapeño, and other speciality options. Unlike many UK crisps, Cheez It crackers are baked rather than fried, giving them a distinctive crunch and lighter feel that appeals to those seeking an alternative to conventional potato crisps.